What started as a simple observation, perfectly good food being thrown away at the end of every day, turned into something bigger than we ever imagined. Gulf News sat down with our co-founder Hasan to talk about why he left investment banking, how Peekabox went from an idea to over 1,000 partner stores, and what it really took to convince some of the UAE's biggest brands to join us.

It's the story behind the app: the early rejections, the $1.5M seed round, the family inspiration, and the vision for where Peekabox goes next.

If you've ever wondered how Peekabox came to be, this one's worth a read.

Read the full feature on Gulf News